Membership Benefits

Mariam Adeyemo
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Key Takeaways

AMA Membership Essentials









































                                College Students

Membership in the AMA connects you to marketers across all specialties to collaborate, network, gain practical experience and empower your career. You’ll get industry knowledge and insights along with everyday resources that will help you in the classroom and beyond.

You can take advantage of all that the AMA has to offer for only $47 a year, plus the cost of your collegiate chapter dues (where applicable).

Explore the top reasons to join the AMA today!

  Collegiate Chapters

Your chapter will help you gain valuable experience managing finances, people, projects and deadlines - perfect leadership skills to highlight on your resume! Collegiate chapters focus on professional development, community service and fundraising as well hosting activities like Marketing Week, with marketing speakers, etiquette dinners, open houses and more.

Don't have a chapter in your school? Set one up! Click here to learn how.

  College 2 Career Resource Center

Collegiate members have access to all member-only content on, including the AMA College 2 Career Resource Center that provides students and young professionals with the resources (webcasts, podcasts, articles, whitepapers, etc.) that are critical in making a successful transition from life as a college student to life as a productive marketing.  

In addition, explore the career management resources to assist marketing graduates entering the workforce or searching for internships. Search AMA’s popular job board, find career advice in our Ask the Expert series, or boost your skills in our Marketing Boot Camps. 

College to Career

  International Collegiate Conference & Case Competition

The annual International Collegiate Conference is designed to provide the ultimate marketing experience, delivering advanced knowledge, leading edge practices and networking opportunities. Over 1,000 of the best and brightest undergraduate marketing students gather for three days of learning, networking, competition and fun at this annual event.

The annual case competition allows students to gain real world marketing experience and the chance for recognition by industry leaders.  Chapter teams tackle a real life marketing challenge from a corporate sponsor and are rewarded for the best ideas, research and plans.

  Marketing News and the Collegiate e-Newletter

Marketing News is the official publication of the American Marketing Association and online access is included with your AMA Collegiate membership.

The Collegiate Connection newsletter features articles from recent college graduates, industry updates, career development information and tips on chapter management.

  Resume Builder

Being a member of the American Marketing Association & participating in your local collegiate chapter is a unique opportunity to manage finances, people, projects, and deadlines-all skills you will need as a marketing professional.

Also, each year AMA holds several competitions for our collegiate members. The competitions are designed to further your professional development by providing real world experience.

Have fun, while enhancing your resume!

  Learn More

These are just a small sample of all the benefits AMA membership has to offer. 
Explore all of the AMA membership benefits.

Student Dues - $47 + Collegiate chapter dues.  



Have Questions?

Contact us! Call 800.AMA.1150 or email

Author Bio:

Mariam Adeyemo
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