International Collegiate Conference

Hilton New Orleans Riverside, Two Poydras Street
New Orleans, LA 70140
1/1/0001 12:00 AM - 1/1/0001 12:00 AM
Register before 1/1/0001 12:00 AM for early registration fee

The conference is designed to provide the ultimate marketing experience, which will include advanced knowledge, leading edge practices and networking opportunities.

You could win one of these exciting competitions:

  • Chapter Plans & Annual Reports, including International Collegiate Chapter of the Year!
  • Sabre Business Simulation
  • Website Competition
  • Recruitment Video
  • AMA Foundation Community Service Grants
  • Northwestern Mutual Sales Competition
  • Kodak Case Competition
  • Chapter Exhibits
  • Outstanding Faculty Advisors

On Thursday, you’ll have the opportunity to meet representatives from other chapters at one of the most exciting (and fun!) networking sessions ever planned. Thursday night, we will officially kick off the conference with a high-energy motivating session that will be inspirational to all. Casual attire on Thursday means everyone should be wearing his or her chapter/school T-shirts. We’ll be in New Orleans—but forget the beads! Bring an extra chapter/school T-shirt and trade with another school to get the coolest shirts at the conference. You’ll also have an opportunity to meet recruiters in special roundtable discussions that are sure to jump-start your career.

On Friday, we will kick off with an updated and improved Career Corner Breakfast featuring over 12 recruiters. Meet the recruiters and sign up for one-on-one interviews! We have gathered some of the best to share their stories and tips for success. You will have networking opportunities with industry veterans, recruiting opportunities, and the choice of more than 10 speakers throughout the day. The day will be business casual and will include breakfast and lunch.

On Saturday, we will finish with sessions on how to improve your chapter and yourself. On Saturday night, everyone will attend the traditional business attire banquet where we will announce the top 16 chapters of 2008–09. Make your accommodations accordingly; the banquet ends at 8:30pm.

We will be photographing and videotaping the entire conference, so bring your smiles, your resumes and all your fellow AMA members.

We have many new programs and fun networking events you won’t want to miss. Plan to join us at the Hilton Riverside in New Orleans on March 26–28, 2009 for the ultimate celebration of your collegiate AMA experience.

See you there,

Tim Birrittella, Conference Co-Chair
Florida International University

Victoria Panzer, Conference Co-Chair
University of South Florida

Conference Schedule
March 26-28, 2009

Download Brochure

March 26th
March 27th
March 28th
Case Competition Finals
8:00am - 5:00pm
Continental Breakfast & Career Corner
8:00 - 10:00am
8:30am - 12:00pm
SABRE Business Simulation
9:00am - 3:00pm
8:30 - 4:00pm
Northwestern Mutual Financial Network Sales Competition
9:00am - 1:00pm
Exhibit Setup
8:00am - 3:00pm
Keynote Address & Case Competition Awards
10:00 - 11:00am
Sessions I
10:00 - 10:45am
2:00 - 7:00pm
Experience Speaks I
11:00 - 11:45am
Sessions II
11:00 - 11:45am
Team Building Session
1:00 - 2:45pm
Experience Speaks I
12:00 - 12:45pm
Winning Case Presentation
12:30 - 1:00pm
Networking Session & T-shirt Exchange
3:00 - 4:45pm
Luncheon, Exhibit & Website Awards, AMAF Grant Video & Recruitment Videos
1:00 - 2:00pm
2010 Case Competition Introduction
1:00 - 1:45pm
Recruiter Roundtables
5:00 - 6:30pm
Experience Speaks II
2:15 - 3:00pm
Awards Banquet
6:30 - 8:30pm
Opening Session
7:00 - 8:30pm
Experience Speaks II
3:15 - 4:00pm
Exhibit Session
8:30 - 10:00pm
Judging Insights of the Chapter Plan & Annual Report
4:15 - 5:30pm

*Note - Conference ends Saturday at 8:30pm

SABRE Business Simulation

Pre-Registration Required

This year at the AMA conference, teams of students are invited to participate in the SABRE business simulation, which is used at leading business schools, including Wharton, University of North Carolina and University of Michigan. Prizes will be awarded to the top teams.

SABRE’s focus is on strategic business and marketing skills—specifically the ability of teams to build, communicate and execute effective market-driven business strategies. At the start of the simulation, student teams take over as the management team of a simulated business. They must manage a portfolio of products or services as they compete directly with other teams for market share and profit. In each round of the simulation, teams will make decisions regarding the development and marketing of products in their portfolio, and see the results play out against the strategies of other teams in the context of changing and uncertain market conditions. As is often the case in real life, there is no specific solution to a problem, but there are alternatives that are clearly superior.

Plan to pit your marketing skills against your peers for a fun and educational experience at this year’s conference! There are only 15 team spots available so sign up early! Teams should consist of 3-6 students; students must be registrants of the Conference to participate. Teams will need to supply two PCs with Windows 2000 or later and sufficient rights to install software. For more information visit


Registration is not available at this time.

Conference Hotel

Hilton New Orleans Riverside
Two Poydras Street at the Mississippi River
New Orleans, LA 70140
|Phone: 1.504.561.0500
Fax: 1.504.568.1721
Reservations: 1.800.HILTONS

In the "center of it all," the newly renovated Hilton New Orleans Riverside is right on the banks of the Mississippi River with easy access to everything New Orleans has to offer. Guests have access to a health club and indoor tennis, racquetball, squash, volleyball and basketball courts.

For more on hotel services and amenities, visit

Hotel Rates

Single/Double: $195
Triple (Main House): $215
Quad (Main House): $235

Rates will be honored three days before and after the meeting dates, based on availability. Applicable taxes apple (currently 13%).

The AMA has negotiated special group rates with the hotel. To receive the discounted rate, you must make your hotel reservations by February 27, 2009. You must also mention that you are with the American Marketing Association’s International Collegiate Conference.

After February 27, the rooms will be released for sale to the general public, and all reservations will be accepted on a space-available basis at the hotel’s available rate, not the group rate.

Check-in time is 3:00 pm, and check-out is 12:00 pm. Anyone arriving earlier than 3:00 pm will be checked in as soon as a room(s) becomes available.

AMA Collegiate Conference Discounted Hotel
Reservations Online - Reserve Now


Discount Travel Program

The AMA has arranged for a group travel discount with American Airlines for 5% off the lowest applicable fare. For reservations, call 1.800.433.1790, or book your fare directly online at
Use Promotion Code A6439AW


Louis Armstrong New Orleans International Airport
Distance from hotel: 13 milesDrive time: 20–25 minutes

Directions: Take Interstate 10 Downtown/East/Slidell and exit at Poydras Street. Turn right on Poydras Street and follow Poydras south to its end at the hotel’s front circle drive entrance.

Car Rental

For your convenience, the American Marketing Association has made arrangements with Avis for your car rental needs. Special rates have been negotiated for you. Please call 800.331.1600 to reserve a car. In addition, please be sure to use the Avis Worldwide Discount Number: D098599

Hotel Parking

Self-parking is available at the hotel for $30 per night with in and out privileges. Valet parking is available for $36 plus tax for overnight parking. Rates are subject to change without notice.


Taxis are readily available from the airport. A fixed rate of $29 (for two people) is charged from the airport to all downtown New Orleans hotels. Rates are subject to change without notice.

Shuttle Service

Airport Shuttle is the official ground transportation provider for the Louis Armstrong New Orleans International Airport. They offer transportation to and from most New Orleans hotels.

Airport Shuttle is located outside the baggage claim area, and advance reservations are not necessary. Return reservations are required. The fare is $15 one way and $30 round trip (subject to change without notice). You can access information on Airport Shuttle at

For departure reservations, call 504.522.3500 no later than 24 hours prior to your flight. Your advance reservation will ensure your timely departure for the airport.

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