2010 Marketing Research Conference

Hilton Atlanta
Atlanta, GA
1/1/0001 12:00 AM - 1/1/0001 12:00 AM
Register before 1/1/0001 12:00 AM for early registration fee
Unfiltered Perspectives.  Unexpected Opportunities.

With our unique access to the country's most successful companies and forward-thinking executives, this conference will provide marketing research professionals with inspiration and insight from the very leaders making powerful things happen.

At the 2010 event attendees will:

  • Understand what marketing’s best and brightest professionals are doing in today’s challenging environment to create and fulfill an insights strategy that shapes the key decisions and strategic innovation.
  • Unite with peers, colleagues and industry leaders in an intimate setting that provides distinctive opportunities to participate and connect with the people whose ideas and experiences can influence your perspective and your path.
  • Uncover the rich, in-depth and how-to insights that you can apply to the unique needs of your business, brand and enterprise tomorrow.
  • Hear from these distinguished speakers .......

Stan Sthanunathan, VP Strategy and Global Insights, Coca Cola

Jamie Turner, Chief Content Officer, The 60 Second Marketer

 Joe Batista, Chief Creatoligist, Hewlett Packard

Julie Propper, Director of Advertising Analytics, ESPN

Plus leaders from Yahoo Inc, Farmers Insurance, Boston Market, United Healthcare, IFC/Sundance, Harrah's and many more

The AMA Marketing Research Conference is the most popular professional development forum for the Market Researcher.  Drawing over 500 attendees annually.

General Schedule:

Sunday September 26th, 2010
1:30pm - 5:00pm      PreConference Workshops
5:00pm - 6:30pm      Opening Reception
Monday September 27th, 2010
8:00am - 5:00pm      Conference Sessions
5:00pm - 6:30pm      Networking Reception
Tuesday September 28th, 2010
8:00am - 5:00pm      Conference Sessions
8:00pm - 10:00pm   World of Coke Evening Event
Wednesday September 29th, 2010
8am - 12noon            Conference Sessions

The 2010 event will feature Unmatched Talent in the 2 of the industrys' most prestigous awards:

 4 Under 40: Marketing Research Emerging Leader Award Charles Coolidge Parlin Award 
The 2010 Schedule will have over 40 speakes and topics including:
Keynotes Speakers
Stan Sthanunathan, VP Strategy and Global Insights, Coca Cola
Daniel Marcu, VP Research, IFC/Sundance
Lane Cardwell, CEO, Boston Market
Joe Batista, Chief Creatologist, HP
Julie Propper, Director of Advertising Analytics, ESPN
Dave Norton, CMO, Harrahs
Clare Hart,  Former Executive Vice President, Dow Jones & Company
Featured Authors and Subject Matter Experts
Jamie Turner, Author and Chief Content Officer, The 60 Second Marketer
Gary Singer, CEO, Buyology
Kelley Styring, CEO, Insight Farm and Author
Gian Filgoni, CEO, Comscore
Featured Speakers
Jason Shugg, Head of Product Marketing and Consumer Insight, Lonely Planet
Richard Fahel, Director of Market Research, United Healthcare
Murli Bulwuswar, VP Innovation and Insights, Farmers Insurance
Veronica Smiley, Director of Marketing, Harrahs
Keen Wilkins, Senior Manager Insights, Yahoo Inc.
Lena Elias-Bluett, Group Manager Marketing Analytics, Baxter Healthcare 
Gayle Lloyd, Manager of Product Research and Competitive Intelligence, Batesville Casket
Isabelle Helms, Director, Research & Market Intelligence and
Morgan Richards, Senior Manager, Research, AutoTrader.com
Special Event: The 2010 will also inlcude an afterhours party at the World of Coke.   
Registration is not available at this time.

Hilton Atlanta
255 Courtland Street NE
Atlanta, GA 30303
Phone: 1 404.659.2000
Reservations: 1 877.667.7210
Fax Number: 1 404.221.6368
Hotel Website: www.atlanta.hilton.com

Room Rates
$169.00 single/double occupancy per night
Rates are subject to applicable state & local taxes, currently 15%, which are subject to change without notice.

Rates are available three days prior and post of the meeting dates, based on availability.

Online Hotel Reservations
Group Name: American Marketing Association Marketing Research Conference 2010
Group Code: AMA

The reservation cut-off date is Friday, August 27, 2010.

The AMA is committed to providing equal access to our meetings for all attendees. If you are an attendee with a disability and require program accommodations, please contact the AMA Meeting Services Department, and a member of our staff will ensure that appropriate access arrangements are made. If you have specific disability related needs for your hotel sleeping room, please be sure to communicate those directly to the hotel when you make your reservation. In an effort to provide the highest quality of service to all attendees, we require that details of all access requests be communicated to our office at least 14 days in advance of the beginning of the meeting.

American Airlines
Travel discounts are available on American Airlines:
• 5% off the lowest applicable fare

For reservations, call 1-800-433-1790, and refer to the authorization number below:

• 9590AA

You can also go directly to www.aa.com to book your flights.
After you have selected your flight(s) under the "Enter Passenger Details" tab, go to the "AA.com Promotion Code" field and enter the Authorization Code.
Discount Fares are valid for travel on American Airlines, American Eagle®, AmericanConnection®, oneworld Alliance, and codeshare partners from anywhere to your meeting destination.

Tower Travel
AMA's travel coordinator, Tower Travel Management, is available to assist with reservations.  Call 1 800.542.9700 within the U.S. and Canada.  Reservation lines are open Monday through Friday 8 am-6 pm CST.  Or, you may contact them via email at association@towertravel.com. 


Rental Car
For your convenience, the American Marketing Association has made arrangements with Avis for your car rental needs. Special rates have been negotiated for you.  Please contact 1 800-331-1600 to reserve a car. In addition, please be sure to use the AVIS Worldwide Discount Number:  D098599.

Directions & Transportation
Area Airport: Hartsfield-Jackson International Airport
Distance from hotel: 12 mi.
Drive time: 15 min.
Directions: From 75/85 North, take exit #248C (Andrew Young Boulevard). Bear left at 2nd light. Take a right at Piedmont, left at 2nd light onto Baker, 1 block up left onto Courtland to the hotel entrance on left.

Transportation to and from the Airport
Shuttle Service $16.50 one-way -
Limousine $75.00 one-way 
Subway/Rail $2.00 one-way
Taxi  $30.00 one-way 
Rates are subject to change without notice

From the Airport by the Subway (MARTA)
Take the train north and exit at Peachtree Center Station. Take the Harris Street escalator or follow the directions for Peachtree Center Mall. You will go up a very steep escalator into the Mall. Take the walkway from the Mall to the parking garage & Peachtree Center Athletic Club. Take the elevator to the street. The hotel is on your right when you exit the garage.

Self parking & valet parking are available on-site at the Hilton Atlanta.  Self parking is $21.00 per day & does not include in & out privileges.  Valet parking is $28.00 per day & includes in & out privileges.  Oversized vehicles are valet only at $32.00 per day.

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