Event FAQs

Jessica Bannister
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Key Takeaways

Descriptions of AMA Event Types


AMA Conferences are large national gatherings designed to address current and emerging issues related to specific marketing disciplines. AMA Conferences are held annually for two to three days and offer their delegations the unrivalled opportunity to network, learn and evaluate from each other. A listing of all conferences can be found by scrolling down this page.

Training Series

AMA Training Series are two-day, deep dive, learning experiences. Each Training Series takes a ‘learn-by-doing’ approach by expert facilitators who offer the strategies, tools and methodologies to deepen insights and maximize success for attendees. The AMA offers a variety of Training Series including: Integrating Marketing Communications, Measuring Marketing ROI, Health Care Marketing, Social Media (Fundamental and Advanced), Strategic Brand Development and many more. A listing of all training intensives can be found by scrolling down this page.

Boot Camps

AMA Boot Camps offer one-and-a-half days of hands-on, tactical learning on today’s most fundamental marketing topics. Each AMA Boot Camp is hosted by the area’s local chapter, yet features national marketing experts as course instructors. The AMA offers different types of Boot Camps, including: Marketing 101 Boot Camp, B2B Marketing 101 Boot Camp, Marketing Planning Boot Camp, Non-Profit Marketing Boot Camp, Marketing Research Boot Camp, Branding Boot Camp, Social Media Boot Camp, Social Media 201 Boot Camp, B2B Social Media Boot Camp and Email Marketing Boot Camp. A listing of all boot camps can be found by scrolling down this page.​


Just say ‘customization’ and you’ve described AMA Workshops. These programs offer up to 25 different tutorials that are scheduled over the course of three to four days. Each attendee can pick and choose from an array of ever-green and emerging topics. Networking continues to be an integral component of Workshop programs through interactive breaks, lunches and receptions. The result: A learning experience that is customized to the individual, not the collective group. A listing of all workshops can be found by scrolling down this page.

AMA Events by Type

​For questions related to specific events, please refer to the program websites. 


​​​ Conferences 
Training Series




Bootca​mps Workshops







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Jessica Bannister
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