Toby Bloomberg is passionate about working with people (not companies) to create initiatives that integrate the power of social media communications to build and nurture “digital corner grocery store customer relationships.” Bloomberg Marketing leverages over 20 years of traditional and new media experience to help marketers understand the social media landscape and then partners with them to build strategies that join-in and leverage conversational marketing. The goal is always strategic: to support business objectives through relationships that not only build community but encourage brand loyalty.
From 2004, when she chaired AMA’s first Hot Topic on social media/blogs, Toby has been speaking, teaching and consulting on the topic at national conferences and for organizations that range from Fortune 500 to startups within the B2B, B2C and nonprofit worlds.
Toby not only talks about the social web but is actively involved in the conversation. Her blog Diva Marketing is considered by Ad Age (Power 150) to be one of the most respected marketing blogs in the world. Her media credits include profiled in books on social media like Naked Conversations, Now Is Gone, Twitterville and The Digital Handshake. She has been quoted in publications such as including INC magazine, BusinessWeek, Wall Street Journal and Atlanta Journal-Constitution, Entrepreneur.com, MSNBC and the Atlanta Business Chronicle.