Corporate Training

​“We chose to incorporate AMA’s Marketing Boot Camps into our training curriculum so we can provide our associates with a foundation of marketing acumen. The Boot Camp instructor and agenda provides us with valuable perspectives and experiences that we can’t provide internally. For those considering basic marketing training, we highly recommend AMA’s Boot Camps.”

Andy Smoot
Marketing Liaison
State Farm Insurance 

What does AMA Corporate Training provide?
• Customized, flexible training to meet your organization’s needs and budget. Training is dynamic and is
  designed around case studies and 
examples unique to your organization.

• Intensive hands-on learning experience with tangible take-aways. The training workbooks will contain
  tools and templates to help your team build 
and execute plans.

• High-caliber subject matter experts across various industries will lead the training at the location of your
  choice.  

Who can benefit from AMA Corporate Training?
• New to mid-level marketers, communications or sales staff in organizations of all sizes

What are the available formats for AMA Corporate Training?
• On-site classroom training at the location of your choice

• Webcast (live or recorded) training

• Blended learning combination of on-site and webcast training formats

Available Topics for Corporate Training

Basics/Essentials
B2B Marketing 101 Boot Camp
B2B Social Media Boot Camp
Branding Boot Camp
Email Marketing Boot Camp
Marketing Boot Camp
Marketing Research Boot Camp
Nonprofit Marketing Boot Camp
Planning Boot Camp
Social Media Boot Camp

Branding
Brand Measurement
Strategic Brand Development

Online & Social Media
Advanced Social Media
Gamification for Marketers
Search Engine Optimization (SEO)
Social Media for B2B
Social Media Marketing

Marketing Research
Strategic Research Planning

Strategy
Content Marketing
Integrated Marketing Communications
Leading the Marketing Planning Initiative
Measuring Marketing ROI
Rethinking the Customer Experience
Sales and Marketing Alignment
Successfully Managing the Creative Process
The Foundations of Service Marketing Excellence

Industry Specific
Health Care Marketing

Duration of Training
1-2 Days depending upon your organization’s specific needs

Contact corporatetraining@ama.org to elevate your organization's marketing expertise today!

 
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